EXPLORE. PLAY. REPEAT.

FORGED BY WEATHER. INSPIRED BY GOLF.

Most Golfers Practice Their Mistakes.

Alignment is a guess.

Feet somewhere near right, ball somewhere near right. Close enough — until the shot starts two fairways over.

The feel fades.

You grooved it Tuesday. By Saturday it's gone, and there's nothing to rebuild it from.

Nobody's checking.

Practice without feedback isn't practice. It's just hitting balls and hoping.

Gift Sets

Complete sets in one package. Order by December 18 for Christmas delivery.

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Gifts at Every Price

Stocking Stuffer Set — Savvy Setup Golf Towel and Neutral Zone Ball Marker in a holiday gift presentation

The Stocking Stuffer — $34.99

The Savvy Setup towel and Neutral Zone ball marker — the pair every golfer reaches for.

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The Gift Box — Savvy Setup Towel, Neutral Zone Ball Marker, SnapStick Phone Holder and Play More Beanie in a holiday gift box

The Gift Box — $59.99

The full kit: towel, ball marker, SnapStick phone mount, and the Play More beanie in one package.

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Savvy Setup 4-Pack towels in a holiday gift setting

Towel Packs — from $44.99

Two-packs and four-packs of the Savvy Setup towel — one for the bag, one for the cart, spares for the crew.

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Better Golf, In Three Steps.

Step 1 — Set up with it.

Lay the towel down. Feet in your boxes, ball on its icon, posture on the T. The same setup, every time.

Step 2 — Find your numbers.

A few ladder drills show you YOUR stance, posture, and ball position for every club — then write them down.

Step 3 — Swing without it.

Pull the towel away and swing. The setup stays, because now it's yours.

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Dad teaching daughter how to hit golf ball using savvy setup golf towel

Forged by Weather. Inspired by Golf.

As a parent, I wanted to share my love of golf with my children and teach them the fundamentals of the game. But I quickly realized that it was challenging to keep track of their swings and help them improve their form. That's when I came up with the idea for the Savvy Setup Training Aid Golf Towel.

We are proud to offer a product that helps golfers of all skill levels improve their game and enjoy the sport they love even more. Thank you for considering our product, and we look forward to helping you achieve your best golf game yet.

Our Story

Golf Lives Differently Here

Pacific Northwest golf season - fog

PACIFIC NORTHWEST

Coastal Fog

Dawn rounds wrapped in sea mist off the Sound — the quietest golf in America.

PACIFIC NORTHWEST

Rain Round

It rains here. We play anyway. Waterproof everything, towel on the bag, no excuses.

PACIFIC NORTHWEST

High Desert

East of the Cascades the sun comes out — ponderosa pines, sagebrush, and mountain views.

PACIFIC NORTHWEST

Ferry Twilight

The ride home across the Sound after a day on the links. Golf lives differently here.

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Trusted by Champions

Seen on Bryson DeChambeau's bag during the Ryder Cup — our Savvy Setup Towel isn't just gear. It's a tool built for better golf.

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As Featured In

GOLF.com

Named in GOLF's Best Golf Towels of 2023 — the annual “Best of Everything” gear picks.

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Club + Resort Business

Unboxing the Savvy Setup, with Senior Editor Phil Keren (Oct 2023).

Watch the feature

Golf Vacations Magazine

“One of the most ingenious-yet simple training items we have seen lately.” (Dec 2023)

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The Sand Trap

A hands-on mini review of the Savvy Setup towel (Nov 2023).

Read the review